Klaviyo white-label · for agency partners

Your agency's Klaviyo team. Operating behind the mask.

Your clients ask for email. You don't want to hire 4 specialists to deliver it. We ship flows, campaigns, and deliverability under your brand. They never meet us. You keep the relationship, the margin, and the retainer.

Book a partner intro call → See the margin model ↓
partner@hwm ~ $ engagement --status
  client_facing: your_agency
  execution: hwm_(hidden)
  deliverables: branded_as_yours
  nda: signed
  reports: your_template
  ✓ margin protected
  ✓ comms via your slack / email
  ✓ zero client overlap
Problem 01 Clients keep asking for email. You keep saying "we'll add it next quarter."
Problem 02 Hiring a Klaviyo specialist, copywriter, designer, and QA is a $25K+/mo commitment.
Problem 03 Referring out means losing the retainer and the relationship.
Problem 04 Freelancers ghost. Quality varies. Your brand eats the blame.

A full Klaviyo delivery team, without the payroll.

Every deliverable ships in your template, your voice, your file-naming convention. We operate as your "email division." Your client sees one agency. You.

01
Flows · automations

The revenue engine we build first.

Welcome. Abandoned checkout. Browse abandon. Post-purchase. Winback. Sunset. VIP. Replenishment. Cross-sell. Built in Klaviyo, A/B-tested, and segmented from day one.

  • Up to 11 flow types per client
  • A/B split testing baked in
  • 7-day money-back on first flow
02
Campaigns · weekly sends

The cadence that keeps the list warm.

Strategy, copy, design, segmentation, send. 8 / 12 / 16 / 30 per month, depending on the client's list and calendar. Holiday and promo calendar included.

  • Brand-matched design in Figma or Klaviyo
  • Segment logic built on purchase behavior
  • Monthly calendar delivered in advance
03
Deliverability · list health

The unglamorous work that protects the inbox.

DMARC, DKIM, SPF. Warmup plans for new domains. Sunset rules, suppression lists, engagement segments. Pop-ups and lead gen when growth stalls.

  • Inbox placement audits, monthly
  • Pop-up + sign-up forms in Klaviyo
  • Reports in your template, not ours

Four steps. Then it runs monthly.

You stay client-facing. We stay invisible. Handoff happens inside your tools — your Slack, your Notion, your Google Drive.

partner-onboarding — zsh
STEP 01

Mutual NDA.

Signed before any client name is shared. You introduce us as your internal email team or don't introduce us at all. Your call.

>partner nda --sign
STEP 02

Client brief & audit.

You hand us the Klaviyo login, brand guide, and past data. We run a full audit in 5 business days. You present the findings.

>klaviyo audit --depth=full
STEP 03

Build under your brand.

Flows go live in weeks 2–4. Campaigns start week 3. Every file, every report, every comment ships with your logo and voice.

>deliverables build --brand=yours
STEP 04

Monthly operating rhythm.

You send the calendar. We ship the work. Weekly standup in your Slack. Monthly report in your template. You invoice the client. We invoice you.

>ops run --monthly

$40M+ shipped. 60+ brands. One Klaviyo team.

These are real numbers from our direct client book. As a partner, you can quote them — we'll sign a reference letter to back it. Just no client names without their consent.

$40M+
Email revenue shipped
Across 60+ ecom brands
52%
Own-brand email attribution
Our own DTC side project
$3.4M
Q4 email revenue
$30M furniture & clothing brand
57%
Email-attributed revenue
Premium whisky retailer · £102K+ in 3mo
Founding partner slot · open

25% off, locked for life. First partner only.

We're opening the partner program with one founding slot. 25% off retail, locked for as long as the partnership runs. You charge your clients what US agencies charge. The spread is yours.

// Founding deal — 1st partner only

8 campaigns + flows under your brand.

Homepage retail rate $1,750 / mo
Founding partner rate (−25%) $1,300 / mo
US agency market rate, same scope $4,500 / mo
Your monthly margin $3,200
Your annual per-client margin ~$38K
With 5 clients on the books ~$192K / yr
// Founding rate locks for the life of the partnership. Later partners pay more.
// What the rate covers

Everything billable. Nothing you'd have to staff.

One flat monthly rate per client, per pack. No line-item surprises. No hourly billing. No "optimization fees."

  • ✓Klaviyo strategist, copywriter, designer, QA — all included
  • ✓Flows, campaigns, segmentation, deliverability
  • ✓Monthly reports in your template, your branding
  • ✓Slack/email response within your agency's business hours
  • ✓3-month minimum per client engagement
  • ✓7-day money-back guarantee on first flow design

The questions every agency asks first.

Short answers. Ask the rest on the intro call.

Q.01
Will my client ever know Huge Win Media is involved?
Only if you tell them. We don't appear on invoices, reports, file metadata, email signatures, or any client-facing comms. Our standard partnership is fully white-label under mutual NDA.
Q.02
What ESPs do you work in?
Klaviyo only. We don't split focus across platforms. If your client is on Mailchimp or Attentive, we'll help them migrate to Klaviyo first, or pass — depending on fit.
Q.03
How do comms work? I don't want my client cc'ing a random email.
We operate inside your tools. You add us to your Slack as an internal channel, or we use your agency email alias (e.g. email@youragency.com forwarded to us). The client only ever sees your domain.
Q.04
What if you already work with a competitor of my client?
We disclose conflicts before signing. If there's overlap, we'll either decline or wall off teams so no data crosses. You get final say — no ambiguous language, no hidden exceptions.
Q.05
How fast can you onboard a new client?
5 business days from signed SOW to audit delivered. First flows live in week 2–3. Campaign cadence starts week 3. You set the client's expectation; we hit it.
Q.06
What's the minimum commitment?
Per client: 3 months minimum. Per partner relationship: no lock-in. Cancel the partnership anytime — we just finish any active clients through their 3-month terms.
Q.07
Can I resell the audit as a standalone paid offer?
Yes. Several partners sell a paid 5-day Klaviyo audit at $1,500–$2,500 as their lead-in. We deliver it under your brand. You keep the margin.
Q.08
Do you take equity, rev-share, or performance fees?
No. Flat monthly wholesale rate per pack. It keeps our incentives clean and your P&L predictable.
Next step

A 30-minute intro call. No pitch deck.

Tell us your agency's client type and volume. We'll tell you if the partnership fits. If it does, we send the NDA and wholesale sheet the same day.

Book the partner intro call → Or email Emma direct ✉