$4K+ winback
Email revenue
Drove 230% email flow revenue lift and 92% conversion boost for a Caribbean FMCG marketplace via Klaviyo flows and winback campaigns. $4K+ from 5 winback sends.
A Caribbean FMCG marketplace had a fragmented multi-vendor product catalog but no Klaviyo segmentation. We rebuilt flows to handle multi-vendor logistics, ran a 5-send winback campaign on dormant subscribers, and lifted flow revenue 230% while conversion rose 92%. Winback campaigns alone generated $4K+.